Are Old Internet Marketing Techniques Really Dead?

In short the answer is no they are not. But first let me explain.

Internet marketing over the past few years has not changed massively if you look at in terms of what you do to make money online. We can still make money from list building, developing products, blogging, Google, niche sites, and affiliate marketing etc. These techniques are the essence of internet marketing and will be around forever.

What has changed is the way we market these products and the mediums we market them on. Take Facebook for example, it’s now the busiest and highest ranking website in the world, social networking has exploded into a whole new medium to market our products on, by way of advertising and passing information to ‘friends’ and ‘fans’ about what’s new and valuable. Using social sites is a new concept and we make money by funnelling traffic from these new and  ‘in the moment’ websites to our products and product niches.

Are we still pushing the old techniques and core fundamentals of marketing? What do you think?

Are people still advertising for example:

• That Twitter and Facebook guide. The one you advertise as a freebie download to build your list? Fairly new topic but old technique
• That sales letter to your eBay product you have on Clickbank? Old
• That ‘easy way to internet market’ video you have up for sale on your sales page? Old
• Your latest blog post about Fiver and a link to an affiliates Fiver guide? Once again new topic but old affiliate marketing technique

We all try to get onboard with the latest technique but the core essence of internet marketing still remains. These factors still remain:

1. Sales pages
2. Squeeze pages
3. Blogs
4. Product Development
5. Adsense and Alternative website advertising
6. Affiliate marketing
7. list building

It doesn’t matter which way you look at it the old internet marketing techniques have merely been tweaked a little to provide a better strike rate:

1. Sales pages have more appealing exit pops
2. Graphics get better as well as video technology
3. Squeeze pages get swapped using ad swaps
4. Blogs get better plugins and SEO updates
5. Better sales funnels processes to high end products
6. Advances in technology to create better products

As you can see from the examples above we have moved on, but we are still using the same core techniques to do it.

Now the big question is? Do you know how to use these techniques, are you up to speed? I have all of these in place right now earning me an income in one form or another. Take another look at the list:

1. Sales pages
2. Squeeze pages
3. Blogs
4. Product Development
5. Adsense and Alternative website advertising
6. Affiliate marketing
7. list building

Do you have all of the above in place?

I see everyday a new magic bullet and new push button, 4 step, 3 step, no step system to success which is guaranteed to make you a millionaire in two days, today, now! I have been in this business long enough to see when the only person who is ever going to make money from this type of product is the person selling it. I have yet to see one of these so called autopilot income sites actually work as they say they do.

The point is if they are making as much as they are suggesting from their sales letters and selling for so little why share it? E.g. ‘Expert traffic guru brings in $200,387.00 per month on complete auto pilot and is giving you the secret software’ All yours for a mere $27!! If you were making 200k per month would you sell your secret for folks to copy for $27? You would have to sell over 7000 units per month to break even (not an easy task) then you flood your market, gaining 7000 competitors per month! Or has your market already been flooded, and you are selling your now useless software to the ever gullible magic bullet buying public?

It’s marking techniques like this that keeps guys buying over and over again, looking for the next shiny program that they think is going to make them a million because the sales letter explains it all so well. Key words like auto pilot, instant results, 200k per month, secret software bla bla bla all have a hand in pushing you toward the next million dollar dream.

Here is what I say

Screw the magic bullet and start learning the fundamental core techniques to internet marketing. The old internet marketing techniques do work and always will. If you don’t learn how to use them before anything else you will be magic bullet buying for the rest of your making money online days. By learning these techniques you give yourself a chance to become the creator and the authority rather than the follower.

Do I have a point? I want your opinion on this one

I also have a nice little core fundamental training course for you. Its $20 and damn worth it. I actually helped write some of the modules myself check it out here:

Grab Your Core Marketing Training Course – All You Need to Know

Let me know if you do buy it, I can help you if you get stuck

Don’t forget, if you liked my post please click the ‘Like’ link ;-D

Until next time

Related posts:

1. Have you got a Virus? – 5 Viral Marketing Techniques
2. Butterfly Marketing Secrets By: John Thornhill

Tagged as: Old school marketing tips